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Early Years – Humble Beginnings

One of India’s largest cereal manufacturing companies – Shanti’s, stands tall on a modest yet a rock-solid foundation. Shri Pravin Patel and Shri Mansukh Patel, the founding members of our company, embarked on this journey with a meagre sum of money and a small rented space where they roasted corn flakes using regular kitchen utensils. Alongside, they resorted to odd jobs like selling vegetables and saree printing to make ends meet.

Then the next generation stepped in and brought with them a modern outlook and contemporary approach. The scale expanded. Slowly, new markets opened up…

Expansion and growth

Today, Shanti’s has emerged to be one of the biggest names in the cereal industry with an annual turnover of 25 crores. Our manufacturing unit works on machinery sourced from Switzerland and China with capacity to produce 25 tons of cereals every day. We export to clients in 3 different continents and 5 different countries. The aim is to reach every corner of world.

Shanti’s has rapidly & strategically spread its wings in its area of operation. Based in Rajkot, one of the most advanced trade zones in Gujarat, Shanti’s produces a wide variety of cereals ranging from cornflakes to oats, muesli to choco flakes, to fulfill all kinds of breakfast demands. Our industrial product range includes different types of rice crispies, jumbo oats and wheat crispies. We cater to all food business sectors such as retail customers, small and large catering companies, ship chandlers, hotels, dairy product companies and food processing industries.

Today, we have emerged as a brand recognized for manufacturing premium quality breakfast cereals that add value to the health of our customers. We are on a mission to spread healthy lifestyle by bringing about a breakfast revolution across the globe.

Vision

To bring about a lifestyle revolution by bringing healthy cereals to every breakfast table by becoming the leading producers and suppliers of innovative and healthy food products.

Mission

To create value for our customers by offering premium food products through commitment to outstanding quality, continuous innovation, exceptional customer service and affordable pricing.

Values

Our values are at the heart of our business. They define who we are and what we stand for.

Each of our core value aligns with the company’s strategic goals and promotes our ‘Be safe, Be green, Be excellent’ philosophy.

We are committed to being leading innovators and quality providers in the market, year after year. We fully commit to consistently deliver on the expectations of all our stakeholders with 100% dedication, responsibility and loyalty. We are passionate about producing premium quality, healthy cereals and deliver what is expected from us with clear focus on hygiene and quality.

We strive to provide exceptional customer service through flexible scheduling, quality products, efficient services, and innovative solutions, which results in maximum value generation for the customer and the company. We’ve always strived to build a Customer-First culture. We frequently conduct feedback sessions with our customers and use it to improve our products. This helps us in making our products compatible with the market requirements.

Innovation is at the forefront of our core values. We have an unwavering focus on improvement and value optimization in every area of our business. Customers associate our products with unparalleled quality and wholesome nutrition. We are motivated by a passion to achieve peak technical performance and deliver exceptional value to our customers.

Employees are at the heart of our company. At Shanti Foods, we strive to achieve an environment where all employees feel motivated & satisfied and everyone is treated equally. We nurture an atmosphere that is fair, proactive and offers equal treatment to all employees and staff members irrespective of the hierarchy. We have an open, honest environment which promotes clear communication and delivers prompt responses to all employee concerns.

The founders of the company have named the brand after their mother. They believe that everything that the company stands for today is the reward of their mother’s hard work and blessings. Since their mother’s name is attached to the company, they cannot afford to be negligent about the quality and value. Thus, outstanding quality and maximum value form the core of the business. At Shanti Foods, we hope to leave behind a legacy that will do justice her name and push the business forward without compromising on our values.

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Research & Development

At Shanti’s, we give utmost importance to product diversification and development according to potential market trends and consistently improve existing products standards. The R&D team works round the clock to develop healthy products that meet the exquisite tastes of our clients.

Quality Management System

Our business ethics and management practices fuse together seamlessly to create an effective Quality Management System.

Customers have always been at the centre of our growth strategy and we believe in not just meeting their expectations but exceeding them thereby enhancing satisfaction. We believe that quality is the key to success, so, we manufacture products which pass through various quality tests and match international standards. We strive to make products which are high on nutrition, consistent in quality and never fail to bring satisfaction to our end consumers. We aim for continuous improvement in all our business processes which helps us achieve greater quality levels in all our products.

Thus, we ensure that our Quality Management System (QMS) aligns with our organization’s purpose and gives it a strategic direction.

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Future Growth Plans

The company has currently made a large investment in land, propelling an unprecedented expansion and enabling meticulous functioning of elaborate operations and integration under one roof. Apart from this, we also planning to launch a new product in the market – High protein crispies.

Certifications

We are Halal & ISO certified.